A new survey by Nanos Research for Share the Road adds to the trend in earlier robust research showing continued and strong public support for improving cycling in Ontario. The majority agree that getting more people riding bikes benefits everyone, that public funding should be used to improve cycling infrastructure, that investments in cycling are important for public health, and more.
One note of interest in this survey is the support for cycling’s impact on social equity, with the majority strongly or somewhat agreeing with the statement, “Cycling isn’t just about recreation, it’s about equality. For many individuals transportation costs are a major financial burden. If someone’s only or best way to get to work or go shopping is a bike, they should have the option to ride their bike and ride it in safety. That’s a good reason for the provincial government to promote cycling in Ontario.”
Of no surprise is the continued finding that roughly half of those surveyed thought negatively about the behaviour of those driving, and half of those surveyed thought negatively about the behaviour of those cycling. This aligns with other research showing that those cycling and those driving float the law in about equal numbers.
The full presentation and report makes for interesting reading and adds to the body of evidence showing general public support to improve cycling in the province. For further information and links to download this and previous research, read more here.
Methodology: Nanos conducted an online survey of 1,004 Ontarians, 18 years of age or older, between April 5th and 10th, 2018. The results were statistically checked and weighted by age and gender using the latest Census information and the sample is geographically stratified to be representative of Ontario. The research was commissioned by Share the Road Cycling Coalition and was conducted by Nanos.