Across North America and right here in Ontario, municipalities are responding to residents’ requests for safer routes for cycling for themselves and their families. The “movement” goes back several decades now and communities have been accelerating implementation for the last decade. While the benefits are well proven through studies examining many cities, the impetus has come from ordinary people, speaking out for those aged 8 to 80. That the business case is well proven is reflected in the Ontario Cycling Strategy and its Action Plan 1, the result of unprecedented collaboration across sixteen government ministries and a diverse array of stakeholders. Further, the movement to safer roads for all is reflected in reports and policy papers from the Chief Coroner, Canadian Medical Association, Ontario Professional Planners Institute, our local health unit’s Healthy Communities Vision, and annual surveys of Ontarians by the Share the Road Coalition.
Those municipalities that have moved ahead are reaping the health, social, environmental and economic benefits. They are successfully competing with lifestyle advantage to attract and retain families, young talent and businesses. Brockville needs to join that competition.